
About Our Cape Cod Area Subaru Dealership

At Atlantic Subaru, we pride ourselves on our ability to meet your needs. While the current popularity and resulting high demand of Subaru vehicles has made some Subaru models hard to come by, our professional sales staff will do everything we can to ensure you get behind the wheel of your desired Subaru. We're a company that is passionate about what we sell. It's no wonder our owners love their car. Let us help you become passionate about your next new Subaru.


Company Background
In 2002, with the support of Mr. Ernie Boch, Levon Semerjian relocated his family to Bourne, MA, to establish Atlantic Subaru.
Opening New England's first Signature Facility was more than just a business venture. From day one, we have worked tirelessly to create a culture centered around the importance of caring for our employees, customers, and community. Our mission has always extended beyond exceeding Subaru of New England's expectations for sales, service, parts, and customer satisfaction. We are passionate about building and maintaining strong relationships based on honesty and integrity. Through our commitment to these values, we have established ourselves as a trusted name.
We feel blessed to be able to give back to the community that has supported us. Our dedication to excellence and outstanding customer experiences lays the foundation for our future, as we continue on this journey.
Business Philosophy
At Atlantic Subaru, we are guided by Subaru's core pillars: honesty, empathy, appreciation, respect, and trust.
As a Subaru Love Promise retailer, we have built a legacy that extends far beyond selling and servicing vehicles. We are passionate about creating meaningful experiences and making a lasting, positive impact on our community. We are nominated for the 2024 Subaru Love Promise Retailer of the Year. This recognition would allow us to continue living these values, spreading love, hope, and compassion. Together, we can continue to inspire and uplift our community.


Awards & Recognitions
- Subaru Love Promise Customer and Community Commitment Award:
We're honored to receive the 2025 Subaru Love Promise Customer and Community Commitment Award, a national award that recognizes elite Subaru retailers for their exceptional customer relations. Learn More
- Best Car Dealership Award through the Best Of The Upper Cape | Local Choice Awards: We cannot tell you how much we appreciate our customers putting our hat into the ring for this incredible award. At Atlantic Subaru, customers experience a true pressure-free sales approach where they are treated like family by the professionally trained staff members. The dealership is also a major supporter of local Upper Cape groups and initiatives.
- Past Awards: Atlantic Subaru has won Subaru of New England "Presidents Club" award over 10 times. We're among a few select retailers to achieve this accomplishment.
Atlantic Subaru has received the "Stellar Performer" recognition for outstanding customer service, policies and business practices.

Visit Atlantic Subaru Today
We do business in a 37,800 square feet, state of the art facility, with in ground radiant heat and skylights. The building is located on6.5 acres of land with 506 feet of frontage on Rt. 28 MacArthur Boulevard in Bourne. Atlantic Subaru is conveniently located on beautiful Cape Cod, only one mile from the Bourne Bridge.
Atlantic Subaru has been #1 in sales volume in southeastern New England for 22 Years in a row!
At Atlantic Subaru we strive to provide outstanding professional service in all areas of our automotive dealership. We are proud to present Subaru models and are confident we can find the new car, truck, van, or SUV of your dreams. Looking for that certain new Outback, Legacy, Forester, Impreza, WRX, BRZ, or Tribeca? We will do everything it takes to get you that model equipped with the features you desire.
If you are in the market for a used car in Bourne, look no further! At Atlantic Subaru, we stock a large amount of high quality used cars to serve the Bourne region. We are proud to have certified and pre-owned vehicles ready for you to test drive today.
We will also help with auto loans in Bourne and lease plans too. Our car repair and car parts departments at Atlantic Subaru can help get you back on the road as quickly as possible.
Please visit Atlantic Subaru at 124 Waterhouse Rd and let us show you all of the Subaru services we offer. We are proud to be the preferred Subaru dealership in Plymouth, MA!
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Atlantic Subaru
124 Waterhouse Rd
Bourne, MA 02532
- Sales: 508-759-5000