About Our Cape Cod Area Subaru Dealership
At Atlantic Subaru, we pride ourselves on our ability to meet your needs. While the current popularity and resulting high demand of Subaru vehicles has made some Subaru models hard to come by, our professional sales staff will do everything we can to ensure you get behind the wheel of your desired Subaru.
At Atlantic Subaru, we're proud to serve Subaru drivers throughout Bourne, Cape Cod, Plymouth, and southeastern Massachusetts. Since opening our doors in 2002, our goal has been to provide an automotive experience built around honesty, respect, trust, and genuine care for our customers and community.
Whether you're shopping for a new Subaru, searching for a quality pre-owned vehicle, or need trusted Subaru service, parts, or financing, our team is here to help throughout every stage of vehicle ownership. We're a company that is passionate about what we sell. It's no wonder our owners love their car. Let us help you become passionate about your next new Subaru.
Proudly Serving Cape Cod Since 2002
In 2002, with the support of Mr. Ernie Boch, Levon Semerjian relocated his family to Bourne, Massachusetts, to establish Atlantic Subaru. The dealership opened on December 2, 2002 and went on to open New England's first Signature Facility.
Now celebrating 24 years in business in 2026, Atlantic Subaru remains committed to the values that have guided us from the beginning: taking care of our employees, customers, and the Cape Cod community.
Our mission goes beyond helping drivers buy and maintain their vehicles. We believe in creating lasting relationships built on honesty and integrity while giving back to the community that has supported us for more than two decades.
Atlantic Subaru is Celebrating 24 Years of Business!
Fun Facts- Atlantic Subaru opened December 2, 2002.
- They are now the largest Subaru dealer in southeastern MA, selling over 2,000 new and pre-owned cars per year.
- Over 15,000 cars are serviced annually in their new Signature Facility.
- Atlantic earned the highest level of customer satisfaction ratings in Subaru of New England.
- 2024 Subaru of New England Love Promise Retailer of the Year recipient recognizing their involvement with community and charitable organizations.
The Journey Begins: Atlantic Subaru's first allocation of 75 new Subaru vehicles delivered to the dealership in Cape Cod, Massachusetts.
Atlantic Subaru President Levon with his wife Hasmik, daughter Ani, and son Haik, on opening day December 2, 2002.
Business Philosophy
At Atlantic Subaru, we are guided by Subaru's core pillars: honesty, empathy, appreciation, respect, and trust.
As a Subaru Love Promise retailer, we have built a legacy that extends far beyond selling and servicing vehicles. We are passionate about creating meaningful experiences and making a lasting, positive impact on our community. We are nominated for the 2025 Subaru Love Promise Retailer of the Year. This recognition would allow us to continue living these values, spreading love, hope, and compassion. Together, we can continue to inspire and uplift our community.
Awards & Recognitions
Atlantic Subaru is proud of the recognition we've received for our commitment to our customers and community, including:
- 2025 Subaru Love Promise Customer and Community Commitment Award
- Best Car Dealership Award through Best of the Upper Cape | Local Choice Awards
- Subaru of New England Presidents Club, earned more than 10 times
- Stellar Performer recognition for outstanding customer service, policies, and business practices
These achievements reflect the values our team brings to Atlantic Subaru every day.
Shop New & Used Subaru Vehicles in Bourne
Looking for your next Subaru on Cape Cod? Atlantic Subaru offers new Subaru vehicles along with a selection of quality used and pre-owned vehicles for drivers throughout Bourne, Plymouth, and southeastern Massachusetts.Explore today's Subaru lineup and find a vehicle that fits your lifestyle, whether you're looking for an everyday commuter, family-friendly SUV, adventure-ready Subaru, or efficient electrified vehicle.
Subaru Service & Parts on Cape Cod
Your relationship with Atlantic Subaru doesn't end when you drive home. Our Subaru service and parts departments are here to help you care for your vehicle with maintenance, repair, and genuine Subaru parts.From routine maintenance to more extensive automotive service, our team is here to help keep your Subaru ready for the roads and changing seasons of Cape Cod.
Visit Atlantic Subaru in Bourne, MA
Atlantic Subaru is located at 124 Waterhouse Road in Bourne, Massachusetts, on Cape Cod and approximately one mile from the Bourne Bridge. The current page describes the dealership's Signature Facility as 37,800 square feet on 6.5 acres.
We proudly serve Subaru shoppers and owners from Bourne, Plymouth, Cape Cod, the Upper Cape, and communities throughout southeastern Massachusetts.
Atlantic Subaru
124 Waterhouse Road
Bourne, MA 02532
Whether you're shopping for your next Subaru or need expert automotive service, stop by Atlantic Subaru and discover why so many Cape Cod drivers choose our team.
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Atlantic Subaru
124 Waterhouse Rd
Bourne, MA 02532
- Sales: 508-759-5000
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